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2022 was a great year for Gen25, we are very happy with our team and the succes we celebrated at our Christmas party yesterday. We are in a fortunate position, but these times also remind us of the fact that's not the case for everyone and makes us think about those less fortunate. That is why this year we have chosen to donate to Jeugd Fons Sport & Cultuur and BurgerssSport to give something back to the community.

It's been one month since the Gen25 Open when we invited players from the Netherlands' most exciting scaleups and startups to participate in a thrilling Padel Tournament. The event was a big success with over 60 enthusiastic players and the optimal conditions for great rallies and high-quality networking.

It's not you, it's me' 💔  Maybe your are thinking about a complex lovestory of some sort if you read the first phrase. And if so, you are right. Winning the heart of customers and become a lovable and preferred brand is more and more about personalisation. “Customer service has never been more important than today.” is the opening statement on the Salesforce event page of the Heart of Service Summit. Gen25 is a proud sponsor.

CRM helps successful scale-ups to make strategic decisions based on data. It answers the most fundamental questions that are essential for focus, positive ROI and efficient growth.

Salesforce positioned itself as a fully connected platform solution and is living up to this promise with ongoing innovations. We discussed Salesforce cloud integration, CRM Analytics, Einstein and Mulesoft in our whitepaper on data and CX. Additionally, at Dreamforce ‘22, Salesforce launched a new data concept; Salesforce Genie. So how does this fit into the total package and what value can be generated with Salesforce Genie?

Getting rapid scalability right is about creating the ideal balance between addressing market potential and ensuring product delivery

As a retail company you have to have a lot in store to keep your customers happy or bring new customers in. Consumers are more demanding and show less patience in the fulfillment of their requests. But when you get your customer experience right, the rewards are very stimulating; 94% of customers are likely to make another purchase after a positive customer experience.

Last week, we celebrated another important milestone in the Nexus project with GGN. Gen25 is bringing all GGN’s activities to Salesforce via this project that is divided over various plateaus. It was great to celebrate the go-live of the new mobile application for GGN’s bailiffs. This mobile application is developed using Salesforce Field Service.

Gen25 is now an official MuleSoft partner! As a Salesforce partner we know how important data integration is in building a platform solution for our clients, so we are happy to be able to offer the MuleSoft integration solutions.

Based on Salesforce, Gen25 built a platform that turned a 90% drop into a success story of growth for a company running a flexible business model.

With the ever increasing amounts of data which are generated, it’s not only important to catch the value it encompasses but also to use data in a secure and safe manner.

Gen25 has developed a completely new portal for GGN Clients with Salesforce Experience Cloud. This portal, called ‘MijnGGN', offers GGN clients an overview and insights into their open cases, so that they can make informed decisions.